Bryan Keefer is co-author of the New York Times bestseller All the President's Spin: George W. Bush, the Media, and the Truth. He is currently Director of Product for The Daily Beast, an online media startup backed by IAC.
He was previously Managing Editor of Brijit.com a site that provided short reviews and summaries of long-form journalism. He has also provided strategic and editorial consulting services to a number of online properties and media outlets.
Bryan was the founding Assistant Managing Editor of CJR Daily, the daily web site of the Columbia Journalism Review. Established in 2004 as CampaignDesk.org, the site critiqued and improved political journalism during the presidential campaign. It was awarded honorable mention for distinguished contribution to online journalism by the National Press Club in 2005. The site was also a finalist for the Webby for best political blog in 2006, and a finalist for the 2006 Online Journalism Award for best online commentary.
In 2001, he co-founded Spinsanity, a web site devoted to debunking political spin from pundits and partisans. His work has also been featured in publications including Salon, the Columbia Journalism Review, the Philadelphia Inquirer, and the Washington Post, and he has been profiled in publications including Washingtonian magazine, the Washington City Paper, and Reason.
Bryan has hosted and produced a series of panels about environmentalism and next-wave culture for the Strand bookstore in downtown New York, and previously hosted a series of panels on media and digital culture topics at Makor, the 92nd Street Y's center for New Yorkers in their 20s and 30s. He has appeared on numerous radio and television shows, including "On the Media" on NPR and "The Brian Lehrer Show" on WNYC radio, CNBC's "Dennis Miller," and "The Daily Show with Jon Stewart." He is based in New York.
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Wikipedia and the Future of News
I wrote a piece for CJR Daily Friday defending Wikipedia from some of the criticisms that have been leveled at it lately as a result of an entry that was maliciously edited to be false.
The gist of my argument is that Wikipedia is actually a very good model for producing freely accessible content at virtually no cost—and most of the time, it ends up being nearly as accurate as commercial sources (as a recent study in Nature found when it compared Wikipedia to Encyclopedia Brittanica on scientific information).
It’s generating as much reaction as anything I’ve written in a while, lots of it negative—see this post on CBS’s PublicEye blog—but some of it positive, including a mention in the Wall Street Journal today.
In any case, I think the real story is how people are learning to assess the credibility of information for themselves. It’s not just limited to the Internet, though the fact that so much more information is available is driving it. The reality is that people are getting smarter about all of the media they read/watch/listen to. That, I think, is what’s really changing about the news/information business—not that readers are shifting from print/broadcast to online (though they are, and media organizations need to adapt), but that peoples’ bullshit detectors are becoming much more sensitive.
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